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http://hdl.handle.net/20.500.11960/3708
Title: | A study on the tourist experiences in the Peneda-Gerês National Park: impact on satisfaction, loyalty and recommendations |
Authors: | Pereira, Manuel Cardoso, António Magalhães, Miguel Faria, Sílvia Cairrão, Álvaro |
Keywords: | Perception Identification Image Loyalty |
Issue Date: | 27-Jan-2023 |
Citation: | Pereira, M. S., Cardoso, A., Magalhães, M., Fariam S., & Cairrão, A. (2023). A study on the tourist experiences in the Peneda-Gerês National Park: impact on satisfaction, loyalty and recommendations. IBIMA Business Review, 2023, Artigo e765777. https://doi.org/0.5171/2023.765777 |
Abstract: | This study aims to validate the multidimensional concept of a tourist destination by correlating the tourist's relationship with the lived experience. It is intended to evaluate the experience lived in the Peneda-Gerês National Park through five tourist sensorial dimensions: i. perception; ii. feeling of place (identification); iii. destination image; iv. equity and v. loyalty to destination. For this purpose, an online survey was carried out with a sample population of 265 non-residents in the Peneda-Gerês National Park territory. A multivariate analysis was performed to the collected data; it made it possible to validate the experience lived in the Peneda-Gerês National Park through the 5 sensory factors considered in the research. Results prove that some demographic variables have an important impact on the toruists’ experience and, consequently, in the image of the Peneda-Gerês National Park., This work allowed validating the importance of the five sensory factors in terms of building the image of a tourist destination, as well as identifying, through the tourist's experience, which are the most relevant aspects that allow systematizing a set of endogenous factors associated with an interesting tourist destination for future visits and/or suggestions for other visitors. |
URI: | http://hdl.handle.net/20.500.11960/3708 |
ISSN: | 1947-3788 |
Appears in Collections: | ESCE - Artigos indexados à WoS/Scopus |
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File | Description | Size | Format | |
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A_study_on_the_Tourist_ExperiA_nces_in_the_Peneda-GerA_s_National_Park_Impact_on_satisfaction.pdf | 217.55 kB | Adobe PDF | View/Open |
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