Browsing by Author Cardoso, Paulo Ribeiro
Showing results 1 to 5 of 5
| Issue Date | Title | Author(s) | Type | ???itemlist.dc.rights??? |
| 1-Jan-2019 | ¿Cómo percibimos la publicidad? Antecedentes de la actitud hacia la publicidad e implicaciones en la intención de compra | Cardoso, Paulo Ribeiro; Vieira, Luís Henrique; Fonseca, Manuel | article | openAccess |
| 2021 | Creative strategy and storytelling in advertising: conceptual systematization and empirical analysis of Brazilian restaurant brands | Cardoso, Paulo Ribeiro; Fonseca, Manuel; Pereira, Bruna Thaís | article | openAccess |
| 2021 | Factors influencing the purchase intention of cruelty-free cosmetics in portuguese consumers: an exploratory approach | Silva, Ana; Fonseca, Manuel; Cardoso, Paulo Ribeiro; Fonseca, Maria Castro; Teixeira, Andreia | bookPart | closedAccess |
| 2022 | Health communication on social media: perceptions and influences | Cardoso, Paulo Ribeiro; Fonseca, Manuel | bookPart | closedAccess |
| 2021 | The attitude of european consumers towards the country of origin of products: the influence of "Made In" in the purchase intention | Bazan, Bárbara; Fonseca, Manuel; Cardoso, Paulo Ribeiro; Fonseca, Maria Castro; Teixeira, Andreia | bookPart | closedAccess |
