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http://hdl.handle.net/20.500.11960/3679| Título: | Is greenwashing a common practice in energy market? |
| Autores: | Alves, Wellington Garcia, Jorge Fonseca, Manuel Ferreira, Paula |
| Palavras-chave: | Green market Greenwashing Energy market Portugal |
| Data: | 2022 |
| Editora: | FEP-UP |
| Citação: | Alves, w., Garcia, J. E., Fonseca, M. j., & Ferreira, P. (2022). Is greenwashing a common practice in energy market? In I. Soares, & S. silva (Eds), Proceedings of the 5th International Conference on Energy & Environment: bringing together Economics and Engineering, 2-3 june, 2022, Porto (pp. 493-499). FEP-UP. http://hdl.handle.net/20.500.11960/3679 |
| Resumo: | The need for meeting energy needs but at the same time reduce greenhouse gas emissions (GHG) produced by primary energy sources has raised a wide range of concerns for different for industrial activities. Nonetheless, the development of the green marketing strategies over the year has drawn attention to a new phenomenon, namely the Greenwashing. This research attempts to contribute to analyze the use of greenwashing practices in companies’ operating in the regulated energy market. Results from the content analysis showed that practices of greenwashing are not generalizable to the sample observed. However, for some companies these practices were evidenced. |
| URI: | http://hdl.handle.net/20.500.11960/3679 |
| ISBN: | 978-989-54471-2-1 |
| Aparece nas colecções: | ESCE - Artigos indexados à WoS/Scopus |
Ficheiros deste registo:
| Ficheiro | Descrição | Tamanho | Formato | |
|---|---|---|---|---|
| Anexo_19.pdf | 3.3 MB | Adobe PDF | Ver/Abrir |
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